Facebook Ads Quick Tips
Welcome to Facebook Ads Quick Tips! I'm Stacy Covitz—a Gen X business owner who knows that Facebook ads can be as confusing as the latest internet trend. I'll cut through the clutter in quick, five-minute episodes that give you real, actionable advice on ad setup, budgets, trends, and more—without the usual tech overload or stale marketing talk. Plus, we toss in a bit of online culture commentary (because who doesn’t have an opinion on Zuck?) to keep things lively. Whether you’re a hands-on DIY-er or looking for a trusted voice in the ad space, this podcast is your shortcut to smarter, stress-free Facebook ads.
Episodes
39 episodes
38- Meta Keeps Changing: Should You Still Use Lookalikes, or Go Broad?
SummaryIn this conversation, Stacy Covitz discusses the evolving landscape of audience targeting in marketing, emphasizing the need to shift from narrow, specific targeting to broader strategies. She highlights the impact of ...
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7:41
37: Are you using the right funnel for YOUR business?
SummaryIn this episode of MetaAds Quick Tips, Stacy Covitz discusses the importance of understanding funnels in online marketing. She explains the different types of funnels, their purposes, and how they can help businesses effec...
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5:56
36: What's an optimized funnel? Hint- ads won't work without one!
SummaryIn this episode of MetaAds Quick Tips, Stacy Covitz discusses the importance of having an optimized funnel for small business ads. She explains what a funnel is, how it works, and the key elements that make it effective. The ...
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5:17
35: Do you Know your Customer Lifetime Value- you need to. :)
SummaryIn this episode of Facebook Ads Quick Tips, Stacy Covitz emphasizes the importance of understanding lifetime customer value and average order value for effective ad spending. She explains how knowing these metrics can tran...
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6:20
34: Why You Actually Need a Low-Cost Offer (It’s Not What You Think)
SummaryIn this episode, Stacy Covitz discusses the importance of low-cost digital products in business, debunking the myth that they lead to easy wealth. She emphasizes the need for an engaged email list and how low-ticket of...
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5:54
33: Don't Fall for Fake Messages
SummaryIn this episode, Stacy Covitz discusses the challenges of running Facebook ads, particularly the influx of spam and phishing attempts that often accompany the process. She emphasizes the importance of recognizi...
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7:37
32: Planning a Fall Launch with Facebook Ads? Tick tick....
TakeawaysAds require a 14 to 21 day runway before launching.Expect a 14 day turnaround when hiring an ads manager.Tech and funnels must be ready before the launch date.Choose your ad manager at leas...
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5:02
31: Now What Does Facebook Want?
🎙️ What Facebook Wants from You NowFacebook has changed again this time, what they want most is variety. But how much variety do you really need when your budget is under $20 a day? In this epis...
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4:36
30: Packed Webinar- $3 Leads.
SummaryIn this episode, Stacy Covitz shares a compelling case study demonstrating how a coach successfully utilized MetaAds to enhance visibility and drive attendance to her webinar. Despite starting from scratch with no ad accou...
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6:09
29: Behind the Curtain of My Failed Ads (and Why I Shut Them Down)
Chapters00:00 The Flop: A Candid Reflection on a Failed Campaign02:26 Understanding the Offer: The Importance of Testing05:24 The Decision to Stop: Knowing When to Pull the PlugEven ad strategists have camp...
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6:56
28: Ads manager or ads strategist?
Join my Free 5 Day Challenge to build your email list!Sign up HereStarting soon. :)SummaryIn this episode of...
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8:46
27: Instant Form or Landing Page? How to Choose Your Facebook ad opt-in
SummaryIn this episode of Facebook Ads Quick Tips, Stacy Covitz discusses the effectiveness of Instant Forms compared to traditional landing pages for Facebook ads. She emphasizes the importance of budget, goals, and lead quality whe...
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7:35
26: Check These 5 Things Before Making Changes on Your Ad
In this episode of Facebook Ads Quick Tips, Stacy Covitz gives 5 things to check before making any changes. Make sure it's been 3 days- see Episode 18Are you checking the right KPI's? Key Performance Indicators
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7:24
25: How Much Do Facebook Ads Cost?
Schedule a call with me to discuss your business goals with ads!Be in the know SummaryIn this episode, Stacy Covitz discusses the complexities of ad costs, empha...
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8:57
24: Added Fees to Boost a Post?
Note about the cost of my boosted post in episode: I was going to spend a total of $20 for 4 days- $5 a day, and the total fees and taxes and googley gah-gah that was added was $8. My total was going to be $28 for $20 worth of an ad...
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5:33
23: Your Funnel or Your Ad- What is the Reason Ads aren't Converting?
Chapters: 00:00 Introduction to Facebook Ads Challenges02:17 Identifying Funnel Issues04:49 The Importance of Alignment in Ads and FunnelsSummaryIn this conversation, Stacy Covitz discuss...
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5:33
22: Your Facebook Ads Questions Answered in 5 Minutes
SummaryIn this episode, Stacy Covitz addresses common questions about running Facebook ads, including budgeting, types of ads for beginners, and reasons for ad rejection. She emphasizes the importance of testing different ad form...
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6:52
21: Ad Manager Rant and Cautionary tale
In this episode, Stacy Covitz shares her experiences and concerns regarding the integration of AI in Facebook Ads Manager. She recounts a personal incident where AI features unexpectedly altered her ad settings, leading to a loss of control ove...
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6:21
20: Ads I recommend to everyone, including you. 💟
Grab your free copy of The Audience Accelerator GuideSummaryIn this conversation, Stacy Covitz discusses the importance of building an audien...
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6:06
19: Myth Busting: The Truth About Low Ticket Products and Ad Costs
SummaryIn this episode, Stacy Covitz debunks the myth that low ticket products lead to low advertising costs. She explains the reality of ad spending for low ticket offers and emphasizes the importance of having a strategic approach to ...
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5:15
18: The Art of Leaving your Ads Alone
Grab My Free Checklist to Audit your Ad CampaignSummaryChapters00:00 The Importance of Patience in Advertising02:36 Understanding AI's Role in Ad Perfo...
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7:35
17. Checkout your competitors ads!
Episode Summary:Welcome to another insightful episode of "Facebook Ads Quick Tips" hosted by Meta Ads Strategist Stacy Covitz. This episode dives into the powerful resource of the Facebook Ads Library, providing essential clarity ...
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4:21
16: No Website no problem- try these ads
00:00 Introduction to Facebook Instant Forms03:08 Benefits of Using Instant Forms for Lead GenerationThink you're not ready for Facebook Ads?Take the quiz- Meet Moira<...
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5:11